In today’s competitive rental market, landlords and real estate investors need a comprehensive solution to find qualified tenants and screen them to make sure they’re a good fit for their property.
Without a defined strategy for locating and qualifying potential tenants, you’re unlikely to find success as an investor today.
That’s where Zumper comes in. This end-to-end real estate investment software makes the traditional tenant acquisition process a thing of the past. The platform allows landlords and investors to advertise rentals, connect with potential tenants, screen tenants for financial fitness, and generate rental agreements directly on the website.
However, is Zumper the best real estate investing software on the market? Let’s take a look at Zumper reviews and what other users have to say about this powerful platform.
What is Zumper?
Zumper appeals to two key target audiences. The first target user for Zumper includes landlords and investors who want to attract tenants to their rental properties. Zumper is available in hundreds of cities across North America and allows landlords to reach more renters on their advertising platform.
Landlords can post listings and collect rental applications to find the most qualified renters for their property. Additionally, Zumper claims their platform is the best online rental site to generate high-quality leads to fill vacancies fast with millions of renters searching the site every day.
The second target market is renters. These are potential tenants searching on Zumper for places in their area to rent a home, apartment, or condo. Renters submit rental applications on Zumper free-of-charge with the ability to browse listings that meet their budget.
One of the top benefits for renters on Zumper is allowing them to communicate with landlords about their renter qualifications before submitting an application and moving forward with the screening process.
Zumper’s popularity has increased in recent years due to endorsements by The New York Times, Forbes, The Washington Post, and Mashable.
While we mentioned some of the benefits of Zumper above, let’s cover them in more detail.
Rent Collection Tools
Landlords can collect rent for free using the Zumper platform. The software allows landlords to also add customized fees such as utilities, pet charges, security deposits, and late fees when billing renters.
Their AutoPay feature makes it incredibly easy for renters to input a payment method and pay on a recurring basis to prevent missed rent bills and incurring additional fees. However, renters are responsible for updating their payment information and may face additional charges using Zumper.
Landlords and property managers use Zumper to create and collect rental applications from prospective renters. In addition to this, Zumper also has plenty of tools to aid in the tenant screening and qualification stage.
Their free tenant screening is powered by TransUnion and includes:
- Full credit report and credit score
- Eviction history
- Criminal background check
While tenant screening through Zumper is free for landlords, prospective renters pay $30 to send the report to the landlord or property manager. Zumper allows applicants to send their application and screening information via an emailed link or a link sent by text.
Increased Exposure for Landlords
Zumper generates over 15 million visits per month to their listings website, which means landlords in areas with high rental demand have the ability to take advantage of increased exposure compared to other sites.
Landlords located in areas with lower rental demand may still find Zumper useful. They have partnerships with other listings websites like Facebook Marketplace, PadMapper, and Walk Score which can help increase exposure for property owners outside major metropolitan areas.
Zumper is known for providing high-quality leads for landlords on the platform. Their lead generation system uses a proprietary delivery engine that provides up to 5x better intelligence on prospective leads.
Zumper’s PowerLeads AITM engine guarantees landlords that their prospects are twice as likely to convert compared to their closest competitors. Using the Power Prospect tool, landlords can view prospects before engaging with them to ensure they’re high-quality and likely to convert into renters.
Another top feature of Zumper is its advertising system. Landlords place ads on Zumper using pay-per-click advertising to have their listings featured at the top of search results.
Aside from paid advertising, Zumper has features for landlords to upload YouTube videos, 3D tours, and floor plans to their listings to attract potential renters to their property.
Cons of Zumper
While Zumper is a useful platform for many landlords and property managers across the country, there are some downsides to consider before listing your rental or using the Zumper platform.
Lackluster Property Management Features
Landlords looking for robust property management tools likely need to look elsewhere. Zumper is great for collecting rent, screening tenants, and sending documents to prospective tenants, but lacks the advanced property management features that other platforms like Buildium and RentRedi possess.
For example, Zumper doesn’t allow landlords and property managers financial management tools or maintenance scheduling. Additionally, landlords can’t edit existing information on the rental application but can only add subsequent questions.
No Mobile App for Property Owners
The Zumper app is designed for renters and not landlords or property managers. Although it’s not a dealbreaker, other platforms like RentRedi have mobile apps that can streamline property management for landlords while on the go.
Another feature of Zumper’s premium packages include digital signatures and e-sign software capabilities.
However, Zumper doesn’t offer lease agreement reviews or approval by state-specific attorneys, which means landlords should seek legal advice before sending contracts through Zumper.
Zumper Cost and Pricing
Zumper has tons of useful features for both landlords and tenants, but what about the cost? Here’s everything you need to know about the premium plans and subscriptions for Zumper.
- Landlords and property managers can post their listings on Zumper for free
- Listings are distributed to various third-party websites for exposure
- No advertising capabilities to promote listings at the top of search results
- Some locations have 5 listings per account
- Additional listings cost $20 each
- Designed for landlords with 10 units or more
- Prioritized placement in search results for maximum exposure
- Custom Matterport Capture integrations for 3D tours
- Badges and visuals to draw attention to your listing in searches
- Power Prospect tools selects highly-qualified tenants
- PowerLeads AITM provides advanced tenant analytics with AI
- Fee of 2% monthly rental income
- Priority placement in search results
- Lost rent coverage up to $5,000 per year
- Advanced tenant screening features including credit reports, income verification, and criminal background checks
- Access to digital leases and e-signature tools with DocuSign
- Direct deposits from renters within 24 hours
- Landlords must request a quote for pricing details
- Priority advertising using 3D tours and virtual tools
- 12 months of featured placements on third party sites
- 2D floor plans using schematics technology
- Ultra-high resolution photography
- Access to Matterport Capture app to scan property in 3D
- No pricing listed on Zumper website, landlords must request a quote
Is Zumper Legit?
Zumper made a name for itself among landlords across many locations in the United States and Canada. It’s a useful software solution for beginner landlords and property managers, but may not be the best option for business owners looking to expand and grow their business in the future.
Without the advanced property management tools we mentioned, Zumper won’t be able to compete with others in the market. For a robust property management solution with Zumper’s features plus financial reporting and maintenance schedules, check out Buildium, AppFolio, or DoorLoop.
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